11 Apr 2014

CSR implementation, -communication and product-market-fair presentation for Colombian and Peruvian exporters of natural ingredients.

Jörn Berger provided individual CSR onsite support for natural ingredient exporters from CBI’s Export Coaching Programme on behalf of the Regional Team Latin America of the Centre for the Promotion of Imports from developing countries (CBI), Ministry of Foreign Affairs, The Netherlands.

In the European food- and cosmetic- ingredient market awareness on sustainability is steadily increasing as the consumer wants to be sure about sustainability since the origin. After a 3-day CSR implementation workshop in 2012 the participants received individual follow-up support in 2014 in order to strengthen their CSR strategy and –communication.

January 2014, Colombia: Jörn Berger provided individual strategic onsite advice for seven Colombian export companies to strengthen their positioning with CSR issues and to prepare their communication for the next trade-fairs BIOFACH, In-Cosmetics and SIAL.

BIOFACH February 2014, Germany: Individual coaching for the exhibiting food ingredient companies  during the world’s leading organic trade-fair.

March 2014, Peru: Individual strategic onsite advice continued for 5 Peruvian food and cosmetic ingredient exporters preparing In-Cosmetics and SIAL.

In-Cosmetics April 2014, Germany: During the fair exhibitors received follow-up support in order to strengthen their product presentation.